{"id":1255,"date":"2017-07-21T20:22:31","date_gmt":"2017-07-21T18:22:31","guid":{"rendered":"http:\/\/profesionalhosting.com\/blog\/?p=1255"},"modified":"2024-02-02T11:33:42","modified_gmt":"2024-02-02T10:33:42","slug":"google-analytics-objetivos-de-conversiones","status":"publish","type":"post","link":"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/","title":{"rendered":"Google Analytics Objetivos de Conversiones"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 ez-toc-wrap-left-text counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenidos\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/#Conversiones_objetivos_vision_general\" >Conversiones, objetivos visi\u00f3n general.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/#URLs_del_objetivo\" >URLs del objetivo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/#Ruta_del_objetivo_invertida\" >Ruta del objetivo invertida<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/#Grafico_del_embudo\" >Gr\u00e1fico del embudo<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/google-analytics-objetivos-de-conversiones\/#Flujo_de_objetivos\" >Flujo de objetivos<\/a><\/li><\/ul><\/nav><\/div>\n<p>&nbsp;<\/p>\n<p><strong>Google analytics objetivos de conversiones<\/strong> <strong>\u00bfQu\u00e9 son las conversiones?<\/strong><\/p>\n<p>Las conversiones son objetivos cumplidos, es una acci\u00f3n realizada por el usuario que nos interesa que haga en nuestra web.<\/p>\n<p>Recordaros que en anteriores entradas vimos estas preguntas y pod\u00e9is consultar, o descubrir siguiendo estos enlaces:<\/p>\n<p><strong><em>Primera parte<\/em><\/strong> de esta serie,\u00a0 pod\u00e9is hacerlo aqu\u00ed. <a href=\"http:\/\/profesionalhosting.com\/blog\/uncategorized\/google-analytics-panel-de-control\/\" target=\"_blank\" rel=\"nofollow\">[Ver Parte 1]<\/a><br \/>\n<strong><em>Segunda parte<\/em><\/strong> de esta serie, pod\u00e9is hacerlo aqu\u00ed.<a href=\"http:\/\/profesionalhosting.com\/blog\/uncategorized\/google-analytics-panel-de-control-lenguaje-ubicacion-sistemas\/\" target=\"_blank\" rel=\"nofollow\"> [Ver Parte 2]<br \/>\n<\/a><strong><em>Tercera parte <\/em><\/strong>de esta serie,\u00a0\u00a0 pod\u00e9is hacerlo aqu\u00ed. <a href=\"http:\/\/profesionalhosting.com\/blog\/uncategorized\/google-analytics-adquisicion-y-origen-de-las-visitas\/\" target=\"_blank\" rel=\"nofollow\">[Ver Parte 3]<br \/>\n<\/a><strong><em>Cuarta parte <\/em><\/strong>de esta serie,\u00a0\u00a0 pod\u00e9is hacerlo aqu\u00ed.<a href=\"http:\/\/profesionalhosting.com\/blog\/uncategorized\/google-analytics-comportamiento-del-usuario\/\" target=\"_blank\" rel=\"nofollow\"> \u00a0[Ver Parte 4]<\/a><\/p>\n<p><strong>Las conversiones se miden siempre en el comercio electr\u00f3nico, pero puede ser cualquier objetivo, como por ejemplo:<\/strong><\/p>\n<ol>\n<li>Un correo electr\u00f3nico que responden.<\/li>\n<li>Una descarga de un documento.<\/li>\n<li>Rellenar un formulario.<\/li>\n<li>Un v\u00eddeo descargado o visualizado.<\/li>\n<li>Un nuevo fan de Facebook.<\/li>\n<li>Pasar de la p\u00e1gina de producto al carrito.<\/li>\n<li>Rellenar el formulario de contacto.<\/li>\n<li>Tiempo de permanencia en la p\u00e1gina.<\/li>\n<li>Etc.<\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1245\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1.jpg\" alt=\"google analytics conversiones1\" width=\"948\" height=\"483\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1-300x153.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1-768x391.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1-696x355.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones1-824x420.jpg 824w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conversiones_objetivos_vision_general\"><\/span><strong>Conversiones, objetivos visi\u00f3n general.<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Vemos aqu\u00ed lo de siempre, la gr\u00e1fica que nos informa de la cantidad de objetivos cumplidos por d\u00eda.<\/p>\n<p>El total de los objetivos cumplidos para el periodo seleccionado.<\/p>\n<p>El valor total de las conversiones.<\/p>\n<p>El porcentaje de conversi\u00f3n, en este caso un 1,89% de los usuarios que visitan la p\u00e1gina realiza la conversi\u00f3n.<\/p>\n<p>En esta web como tenemos un objetivo de compra nos dice que hubo 1.506 transacciones.<\/p>\n<p>Los que se han apuntado a la newsletter y los que visitaron Facebook desde la p\u00e1gina.<\/p>\n<p>Un poco m\u00e1s abajo en <strong>Objetivos <\/strong>tenemos 2 tipos de informes, 1 en funci\u00f3n de la ubicaci\u00f3n, la p\u00e1gina donde est\u00e1 establecido y finalizado el objetivo, y 2 la Fuente o medio, si lo hicier\u00f3n desde google tr\u00e1fico org\u00e1nico, por una campa\u00f1a de adwords, Facebook, bing, yahoo, etc.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1247\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a.jpg\" alt=\"google analytics conversiones2a\" width=\"948\" height=\"432\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a-300x137.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a-768x350.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a-696x317.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2a-922x420.jpg 922w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1246\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2.jpg\" alt=\"google analytics conversiones2\" width=\"948\" height=\"439\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2-300x139.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2-768x356.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2-696x322.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones2-907x420.jpg 907w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>Recordar que podemos modificar los resultados cambiando la vista seleccionada en el bot\u00f3n justo debajo de la pesta\u00f1a visi\u00f3n general, que si la desplegamos nos muestra los objetivos que tenemos configurados.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1248\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3.jpg\" alt=\"google analytics conversiones3\" width=\"948\" height=\"446\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3-300x141.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3-768x361.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3-696x327.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones3-893x420.jpg 893w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"URLs_del_objetivo\"><\/span><strong>URLs del objetivo<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Nos dice exactamente donde se han generado esos objetivos, en qu\u00e9 p\u00e1ginas.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1249\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4.jpg\" alt=\"google analytics conversiones4\" width=\"948\" height=\"636\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4-300x201.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4-768x515.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4-696x467.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones4-626x420.jpg 626w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>Vemos como tenemos todos los objetivos, en este caso casi todo son compras de productos, y solo os muestro las 1 primeras url de 1.427 que hay registradas.<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Ruta_del_objetivo_invertida\"><\/span><strong>Ruta del objetivo invertida<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Nos informa desde donde han venido las visitas antes de comprar, pero siempre dentro de nuestra web.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1250\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5.jpg\" alt=\"google analytics conversiones5\" width=\"948\" height=\"505\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5-300x160.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5-768x409.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5-696x371.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones5-788x420.jpg 788w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>La lectura del recorrido en este informe se debe leer de derecha a izquierda, es decir:<\/p>\n<p>En la l\u00ednea n\u00ba1 la persona realizo la conversi\u00f3n en 2 pasos, primero entro tal y como muestra la columna <strong><em>Etapa previa al objetivo 2 <\/em><\/strong>(entrance), luego fue a la ra\u00edz de la web y convirti\u00f3.<\/p>\n<p>En la l\u00ednea n\u00ba2 vemos como entr\u00f3 directamente a la p\u00e1gina de carrito para ordenar la compra, esto es debido a que llego clicando alg\u00fan link externo desde alguna campa\u00f1a de publicidad.<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Grafico_del_embudo\"><\/span><strong>Gr\u00e1fico del embudo<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1251\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6.jpg\" alt=\"google analytics conversiones6\" width=\"948\" height=\"652\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-300x206.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-768x528.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-100x70.jpg 100w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-218x150.jpg 218w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-696x479.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones6-611x420.jpg 611w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>Misma informaci\u00f3n pero de forma distinta. De las 1.723 compras que se realizaron 249 entraron por la home, 935 desde una p\u00e1gina de producto concreta, etc, Hay que decir que en este ejemplo no hay una sucesi\u00f3n de objetivos cumplidos, porqu\u00e9 el objetivo o conversi\u00f3n est\u00e1 configurado al final, cuando se realiza la compra y adem\u00e1s se realizan campa\u00f1as de anuncios en Facebook para personas que visitaron la web, alg\u00fan producto y no compraron.<\/p>\n<p>Los marcamos con el pixel de Facebook, para luego directamente soltarles el anuncio en su time line de Facebook de la p\u00e1gina del producto que visitaron.<\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Flujo_de_objetivos\"><\/span><strong>Flujo de objetivos<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1252\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7.jpg\" alt=\"google analytics conversiones7\" width=\"948\" height=\"626\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7-300x198.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7-768x507.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7-696x460.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones7-636x420.jpg 636w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>Muy parecido a lo que visto en anteriores ocasiones, el gr\u00e1fico muestra el recorrido que realiza el usuario.<\/p>\n<p>Desde d\u00f3nde llega hasta realizar la compra o conversi\u00f3n. Recordar que clicando en la zona roja del embudo de conversi\u00f3n nos muestra los abandonos.<\/p>\n<p>En este caso solo hay un paso, pero si configur\u00e1is un objetivo que se inicie en un call to action de una landing page, que los lleve a una categor\u00eda, luego el cliente va al producto y finalmente al carrito, aqu\u00ed se ver\u00eda todo el camino.<\/p>\n<p>Si en la pesta\u00f1a de fuente seleccionamos Tipo de tr\u00e1fico:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1253\" src=\"http:\/\/profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8.jpg\" alt=\"google analytics conversiones8\" width=\"948\" height=\"623\" srcset=\"https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8.jpg 948w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8-300x197.jpg 300w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8-768x505.jpg 768w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8-696x457.jpg 696w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8-741x486.jpg 741w, https:\/\/www.profesionalhosting.com\/blog\/wp-content\/uploads\/2017\/07\/google-analytics-conversiones8-639x420.jpg 639w\" sizes=\"(max-width: 948px) 100vw, 948px\" \/><\/p>\n<p>Veremos exactamente cu\u00e1nto tr\u00e1fico es de SEO, 1.700 en este caso, cu\u00e1nto de campa\u00f1as de Adwords, etc, 499 usuarios escribieron la Url directamente en su buscador, 159 de redes sociales y 79 de links en otros.<\/p>\n<p><em><strong>En la pr\u00f3xima entrada veremos la pesta\u00f1a de conversiones en comercio electr\u00f3nico.<\/strong><\/em><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Google analytics objetivos de conversiones \u00bfQu\u00e9 son las conversiones? Las conversiones son objetivos cumplidos, es una acci\u00f3n realizada por el usuario [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":1254,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"image","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[330,1],"tags":[],"class_list":["post-1255","post","type-post","status-publish","format-image","has-post-thumbnail","hentry","category-marketing","category-noticias","post_format-post-format-image"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google analytics objetivos de conversiones - Profesional Hosting<\/title>\n<meta name=\"description\" content=\"Google analytics objetivos de conversiones. 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