{"id":2264,"date":"2019-04-29T18:25:15","date_gmt":"2019-04-29T16:25:15","guid":{"rendered":"https:\/\/www.profesionalhosting.com\/blog\/?p=2264"},"modified":"2024-02-02T11:26:38","modified_gmt":"2024-02-02T10:26:38","slug":"mejores-modulos-de-rich-snippets-en-prestashop","status":"publish","type":"post","link":"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/","title":{"rendered":"Mejores M\u00f3dulos de Rich Snippets en Prestashop"},"content":{"rendered":"<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 ez-toc-wrap-left-text counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenidos\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#%C2%BFCual_es_el_mejor_modulo_de_Rich_Snippets_para_Prestashop\" >\u00bfCu\u00e1l es el mejor m\u00f3dulo de Rich Snippets para Prestashop?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#1_Customer_Ratings_and_Reviews_Pro\" >1# Customer Ratings and Reviews Pro<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#2_Modulo_Opiniones_Tienda_Opiniones_Productos_Rich_Snippets\" >2# M\u00f3dulo Opiniones Tienda + Opiniones Productos + Rich Snippets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#3_Modulo_Reviews_Advices_Ratings_SEO_and_Google_Rich_Snippets\" >3# M\u00f3dulo Reviews, Advices, Ratings, SEO and Google Rich Snippets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#4_Modulo_Ultimate_Google_Rich_Snippets\" >4# M\u00f3dulo Ultimate Google Rich Snippets<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#5_Modulo_Microformatos_Google_Rich_Cards_en_LDJSON\" >5# M\u00f3dulo Microformatos Google Rich Cards en LD+JSON<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#Como_Comprobar_que_los_Datos_Estructurados_funcionan_correctamente\" >C\u00f3mo Comprobar que los Datos Estructurados funcionan correctamente<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.profesionalhosting.com\/blog\/noticias\/mejores-modulos-de-rich-snippets-en-prestashop\/#Conclusion\" >Conclusi\u00f3n<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>Los has visto navegando en internet, los <strong>datos estructurados<\/strong> son cada vez m\u00e1s <strong>necesarios<\/strong> en cualquier ecommerce.<\/p>\n\n\n\n<p>Adem\u00e1s de <strong>ayudar<\/strong>\na entender <strong>al buscador<\/strong> el\nsignificado de tu contenido si los usas jugar\u00e1s en igualdad de condiciones ya\nque <strong>la mayor\u00eda de sitios web ya lo hacen<\/strong>.<\/p>\n\n\n\n<p>Com\u00fanmente son conocidos como <strong>fragmentos enriquecidos<\/strong> o <strong>Rich\nSnippets<\/strong> que se muestran en los resultados de google, un <strong>ejemplo<\/strong> ser\u00eda este:<\/p>\n\n\n\n<p>Al conseguir que tu p\u00e1gina web\naparezca as\u00ed en la serp, destacar\u00e1s frente a la competencia y por lo tanto <strong>aumentar\u00e1 tu CTR<\/strong> de forma considerable.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%C2%BFCual_es_el_mejor_modulo_de_Rich_Snippets_para_Prestashop\"><\/span>\u00bfCu\u00e1l es el mejor m\u00f3dulo de Rich Snippets para Prestashop?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Para <strong>implementar<\/strong> el\nmarcado de datos estructurados puedes hacerlo de <strong>varias formas<\/strong>, a mano con ayuda de herramientas o directamente y la\nforma m\u00e1s f\u00e1cil <strong>instalando un plugin<\/strong>\nque lo haga por nosotros.<\/p>\n\n\n\n<p>Seg\u00fan mi opini\u00f3n estos son <strong>los mejores<\/strong> que puedes encontrar en el repositorio de Prestashop:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Customer_Ratings_and_Reviews_Pro\"><\/span>1# Customer Ratings and Reviews Pro<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Posiblemente el <strong>mejor\nplugin de rich snippets<\/strong> y con m\u00e1s funcionalidades que encontrar\u00e1s para\nPrestashop.<\/p>\n\n\n\n<p>Desarrollado por BussinesTech y con <strong>5 estrellas de valoraci\u00f3n<\/strong> media que provienen de m\u00e1s de 250\nusuarios ofrece funcionalidades como:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Mostrar u\nocultar<\/strong> los Rich Snippets a los visitantes de nuestro sitio<\/li><li>Si tus productos tienen reviews y opiniones\nest\u00e1n se incluir\u00e1n en los <strong>datos\nestructurados<\/strong> para poder ser mostradas en los resultados a trav\u00e9s de\nestrellas<\/li><li>Incluir el <strong>precio<\/strong>\nde los productos en los Rich Snippets<\/li><li><strong>Sistema\nde comentarios<\/strong> y valoraciones en caso de que tu web no la tenga<\/li><\/ul>\n\n\n\n<p><strong>Recuerda que<\/strong> ese\na a\u00f1adir datos estructurados a tu tienda online Google se reserva el derecho de\nmostrarlos o no.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Modulo_Opiniones_Tienda_Opiniones_Productos_Rich_Snippets\"><\/span>2# M\u00f3dulo Opiniones Tienda + Opiniones Productos + Rich Snippets<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Este m\u00f3dulo viene de la mano de L\u00ednea Gr\u00e1fica y junto al\nanterior es la mejor opci\u00f3n para incluir datos estructurados en tu sitio.<\/p>\n\n\n\n<p>Tiene un precio de 69\u20ac, ha sido <strong>descargado m\u00e1s de 2.500 veces<\/strong> y tiene una media de 4 estrellas de\nvaloraci\u00f3n media.<\/p>\n\n\n\n<p>Entre sus <strong>funcionalidades<\/strong>\nprincipales destacan:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Posibilidad de <strong>implementar<\/strong> un sistema de <strong>opiniones<\/strong>\npara toda tu tienda<\/li><li><strong>A\u00f1adir\nRich Snippets<\/strong> (n\u00famero de estrellas y valoraciones) de tus productos en los\nresultados de google<\/li><li>Envi\u00f3 de <strong>notificaciones\nal email<\/strong> cuando alg\u00fan cliente deje una opini\u00f3n<\/li><li><strong>Filtros<\/strong>\npara las opiniones<\/li><\/ul>\n\n\n\n<p>Como ves <strong>no solo\nmejora tu visibilidad<\/strong> en los motores de b\u00fasqueda sino que puede a\u00f1adir\nmuchas m\u00e1s caracter\u00edsticas a tu web.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Modulo_Reviews_Advices_Ratings_SEO_and_Google_Rich_Snippets\"><\/span>3# M\u00f3dulo Reviews, Advices, Ratings, SEO and Google Rich Snippets<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Otro m\u00f3dulo interesante con el que puedes a\u00f1adir datos\nestructurados es este, que no solo a\u00f1ade Rich Snippets a tus resultados sino\nque tambi\u00e9n te proporciona nuevas <strong>caracter\u00edsticas<\/strong>\ncomo estas:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Sistema\nde comentarios<\/strong> de clientes en p\u00e1ginas y fichas de producto<\/li><li><strong><em>Correos automatizados<\/em><\/strong> para fomentar\nque los clientes valoren su compra<\/li><li>Posibilidad de ofrecer <strong>descuentos autom\u00e1ticos<\/strong> a clientes que suban reviews del producto\ncomprado<\/li><li>Opci\u00f3n de <strong>moderar<\/strong>\nlos comentarios acept\u00e1ndolos o no.<\/li><\/ul>\n\n\n\n<p>Quiz\u00e1s no es tan conocido como los anteriores pero si es el\nm\u00e1s <strong>econ\u00f3mico<\/strong> de los 3, como contra\ndestacar\u00eda que no est\u00e1 disponible en espa\u00f1ol.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Modulo_Ultimate_Google_Rich_Snippets\"><\/span>4# M\u00f3dulo Ultimate Google Rich Snippets<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>A diferencia de todos los anteriores este m\u00f3dulo se centra\ncompletamente en agregar Rich Snippets a tu tienda, es el m\u00e1s <strong>econ\u00f3mico<\/strong> de toda la lista, algunos de\nlos <strong>beneficios<\/strong> te proporciona son:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Mejora el <strong>CTR<\/strong>\ngracias a los resultados m\u00e1s vistosos<\/li><li>En proporci\u00f3n directa con el anterior aumenta el\n<strong>tr\u00e1fico<\/strong> de tu web y por lo tanto las\n<strong>ventas<\/strong><\/li><li>Permite elegir si <strong>mostrar o no el stock<\/strong> disponible en los resultados de google<\/li><\/ul>\n\n\n\n<p>Si buscas un plugin \u00fanicamente para a\u00f1adir las t\u00edpicas\nestrellitas en google este es el que deber\u00edas elegir.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Modulo_Microformatos_Google_Rich_Cards_en_LDJSON\"><\/span>5# M\u00f3dulo Microformatos Google Rich Cards en LD+JSON<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Probablemente sea el m\u00e1s <strong>sencillo<\/strong> de toda la lista, este m\u00f3dulo a\u00f1ade microdatos mediante\ncodificaci\u00f3n JSON-LD.<\/p>\n\n\n\n<p>Tan solo con instalarlo a\u00f1adir\u00e1 autom\u00e1ticamente microdatos\nde <strong>Organizaci\u00f3n<\/strong>, <strong>website<\/strong> y <strong>productos<\/strong>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Como_Comprobar_que_los_Datos_Estructurados_funcionan_correctamente\"><\/span>C\u00f3mo Comprobar que los Datos Estructurados funcionan correctamente<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Ya has elegido uno de los m\u00f3dulos anteriores, los has\ninstalado y configurado pero\u2026 <strong>\u00bfC\u00f3mo\nsabes si funciona correctamente?<\/strong><\/p>\n\n\n\n<p>Google nos proporciona una <strong>herramienta de pruebas de datos estructurados<\/strong> que nos indica que\nmicrodatos ha encontrado en una determinada URL.<\/p>\n\n\n\n<p>Como ves en la imagen google te indica que datos\nestructurados ha encontrado y si tienen alg\u00fan error.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusi\u00f3n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Como has podido apreciar durante todo el art\u00edculo, existen\nuna gran cantidad de m\u00f3dulos para Prestashop con los que a\u00f1adir microdatos a\nnuestra web.<\/p>\n\n\n\n<p>Los 5 que hemos visto son sin duda los mejores que puedes\nencontrar y de estos los hay con funcionalidades y precios muy diversos.<\/p>\n\n\n\n<p>La decisi\u00f3n final la tienes t\u00fa, te aconsejo que valores cual\nse adapta mejor a tu proyecto y necesidades y en base a eso elijas.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Los has visto navegando en internet, los datos estructurados son cada vez m\u00e1s necesarios en cualquier ecommerce. 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